Dibrugarh University (2nd Semester - Both Old and New Course) - Business Communication II Important Questions and Answers

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Business Communication Selected Questions for May’ 2017 Exam
Unit 1
Q. Write a brief report on: (Similar Questions are expected. Format will be same)
Ø  The Directors of Polar Refrigeration Company are concerned about slump in sales of their popular product ‘Super cool’ in Tinsukia district. A subcommittee has been formed to present a report on the declining sales. Present a report based on your investigation.
Ø  The Human Resource Manager of Ashok Cement Plant had been asked by the Managing Director of the plant to prepare a report on the causes behind a recent incident of labour unrest. Imagine you are the HR Manager and prepare a report based on your findings and recommendations. 
Ø  Assume that you are a management trainee in a multinational company dealing with marketing of software. There has been a slight change in the market as a result of which you need to change your strategies. Write a brief report to the Managing Director with regard to the changes that need to be brought about.

Unit 2
Q. Write short notes on:

Ø  Abraham maslow speech to motivate  (Refer PBM study material)

Unit 3
Q. Write short notes on:

Unit 4
Q. Job Application: (Similar Question is expected. Refer previous year’s question paper and follow format)   CLICK HERE FOR SAMPLE JOB APPLICATION
A leading company invites applications from highly motive persons to market its personal computers and accessories. Job requirements are a Commerce Degree and at least two years experience in similar position. Candidates with at least diploma in marketing management and good communication skills would be preferred. Apply with resume and expected salary to
The Personnel Manager
M/s Microchips International
Post Box No.: 51
GPO, Chennai – 600 001.

Business Communication Important Questions and Answers (Old Course)
Unit 1
Q. What are the stages in writing a business letter? What are the essential qualities of a good business letter?   Write a note on the various purposes for which a business letter is written.                                              
Q. Write short notes on:
Ø  Pre-requisites of a Request letter
Ø  Persuasive letters

Unit 2
Q. What is writing process? Discuss in brief the steps in the effective writing process.
Q. Why planning is necessary for writing a business letter? What things should be considered while planning the business messages?
Q. Selected Letters for May’ 2014 exam:
Ø  For your new business complex Messrs Ganapati Traders, you ordered some valuable furniture from Messrs Ethnic Furniture, Mumbai. However, the furniture got damaged in transit causing you heavy loss on account Of bad packing. As the proprietor of Ganapati Traders, write a letter claiming immediate compensation from the business firm. 
Ø  Imagine you are a Marketing Manager working for Progressive Educational Publishing House, New Delhi. Your firm has recently published a book entitled ‘Accountancy – Theory and Practice’. Write a letter to the Head of the Department of Accountancy of the college Dibrugarh University highlighting the features of the book
Ø  Suppose you are working in the marketing division of a cosmetic company. Identify the market segment and draft a sales letter propagating the extra-plus in your latest talcum powder.  

Unit 3
Q. What do you mean by Proposal? How it is drafted? Distinguish between report and proposal.
Q. Write a brief report on:
Ø  The Directors of Polar Refrigeration Company are concerned about slump in sales of their popular product ‘Super cool’ in Tinsukia district. A subcommittee has been formed to present a report on the declining sales. Present a report based on your investigation.
Ø  The Human Resource Manager of Ashok Cement Plant had been asked by the Managing Director of the plant to prepare a report on the causes behind a recent incident of labour unrest. Imagine you are the HR Manager and prepare a report based on your findings and recommendations. 
Ø  Assume that you are a management trainee in a multinational company dealing with marketing of software. There has been a slight change in the market as a result of which you need to change your strategies. Write a brief report to the Managing Director with regard to the changes that need to be brought about.

Unit 4
Q. Discuss the guidelines for an interviewer in smooth and effective conduct of an interview.
Q. What is an interview? What kind of preparation is required by the candidate appearing for a job interview?
Q. A leading company invites applications from highly motive persons to market its personal computers and accessories. Job requirements are a Commerce Degree and at least two years experience in similar position. Candidates with at least diploma in marketing management and good communication skills would be preferred. Apply with resume and expected salary to
The Personnel Manager
M/s Microchips International
Post Box No.: 51
GPO, Chennai – 600 001.

Unit 5
Q. Explain the concept of Individual and Group presentations. Distinguish between Individual and Group presentations.
Q. How can the following help in developing effective communication skills?                                                            
Ø  Mock interview
Ø  Seminar 
Q. Write short notes on:
Ø  Effective listening exercises
Ø  Mock interview
Ø  Seminars